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Webflow
18/3/2025
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6 minutes

Webflow: A profitable growth engine? Forrester study analysis

In a context where operational efficiency and profitability have become priorities, companies are looking for solutions that can transform their websites into growth drivers. Webflow is often presented as a reference platform for increasing the autonomy of marketing teams and reducing development costs. To objectify these promises, the company commissioned Forrester Consulting, which published a Total Economic Impact™ study (source: Forrester TEI) showing a return on investment of 332% over three years and a 4% reduction in time-to-market.

Amaury de Luca

Founder & CEO

Webflow
10/3/2025
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8 minutes

Website localization: The essential competitive advantage

76% of consumers prefer to buy on a site in their native language. However, too many businesses still underestimate the impact of a well-thought-out location strategy. Translating a website is no longer enough: you have to adapt your SEO, UX and message to each target market.

Amaury de Luca

Founder & CEO

SEO
12/11/2024
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7 minutes

SXO: What is Search eXperience Optimization?

SXO (Search eXperience Optimization) marks the natural evolution of SEO. More than just an SEO strategy, it includes optimizing the user experience (UX) to meet the expectations of Google and your visitors.

Amaury de Luca

Founder & CEO

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