Noqode blog

Auditing a website is not about finding a few technical errors or checking SEO boxes. It is a strategic, structured approach that aims to analyze in depth the real performance of a site.

Over the past few years, artificial intelligence (AI) has taken significant steps forward, disrupting both the creation of textual and visual content. Systems like ChatGPT have demonstrated the ability to write articles, assist in programming, or generate realistic images from a simple prompt. Advances follow one another at a steady pace, arousing as much enthusiasm as fears.

In a context where operational efficiency and profitability have become priorities, companies are looking for solutions that can transform their websites into growth drivers. Webflow is often presented as a reference platform for increasing the autonomy of marketing teams and reducing development costs. To objectify these promises, the company commissioned Forrester Consulting, which published a Total Economic Impact™ study (source: Forrester TEI) showing a return on investment of 332% over three years and a 4% reduction in time-to-market.

76% of consumers prefer to buy on a site in their native language. However, too many businesses still underestimate the impact of a well-thought-out location strategy. Translating a website is no longer enough: you have to adapt your SEO, UX and message to each target market.

Your website can be a top-level salesperson, 24 hours a day, by attracting, convincing, and engaging prospects to action. In this article, learn how to avoid fatal mistakes and turn your site into a lead machine.

Dark Mode has become a marketing argument more than a real UX choice. Some brands adopt it for a premium image, others refuse it for fear of losing readability. But the real question is not choosing between Light and Dark Mode. What matters is the alignment between the interface, the brand and its business objectives.

Choosing software to create a website is a strategic decision for any business. A good tool must be flexible, efficient and adapted to the specific needs of an SME, a startup or a large group.

SEO (Search Engine Optimization) has always evolved at the pace of technological innovations and changes in search behavior. But today, with the rise of generative AIs like ChatGPT, DeepSeek or Mistral AI, a more profound transformation is taking place.

This week, I left my CEO role for that of mentor. For four days, I accompanied students from EEMI - L'École Européenne des Métiers de l'Internet in an intensive workshop. The objective? Immerse them in real conditions for creating a website from scratch.