Wix

Wix is an intuitive platform that allows everyone, from beginners to entrepreneurs, to quickly create engaging websites without the need for technical development skills. Thanks to its drag-and-drop editor and a wide selection of customizable templates, Wix makes it easy to create showcase sites, blogs, landing pages and online stores.

Wix features and benefits

1. Ease of use

Wix is designed to be accessible to beginners thanks to its intuitive drag-and-drop interface. No coding is required to create engaging pages, making them a perfect choice for small businesses and freelancers who want an online presence quickly.

2. Advanced customization

With hundreds of modern templates and customization tools, you can adapt the design to your business image. Editing options include adding videos, animations, image galleries, and more.

3. E-commerce and integrations

Wix offers a complete solution for online retail sites. With features such as inventory management, coupons, and secure payments, you can set up a successful online store in a few clicks.

Possible integrations:

• Google Analytics for monitoring visitors.
• Mailchimp to automate email campaigns.
• Zapier to connect Wix with other productivity tools.

Wix limits

1. Design limitations

While Wix offers a lot of options, advanced users may encounter limitations when looking to further customize their site with code.

2. Additional costs

Some advanced features, such as integrating third-party applications, may require additional subscriptions.

3. Limited SEO

Although improvements have been made recently, Wix's SEO features remain less robust compared to other platforms like Webflow.